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Digital Immersion and Social DNA: Eliminating the Immigrant / Native divide?

A recent report from TGI Clickstream presents data that is believed to dispel the perception that people under-30 [Digital Natives] have a higher online presence than Digital Immigrants. Theauthors of the report believe that it is a user’s Social DNA
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Digital Natives – The back-story

The development of Digital Natives as a concept can trace its roots through the history of computers. Through the 70’s and 80’s computers went from being the size of your house to something you could have in a room in
Microsoft To Acquire Maker Of Popular Minecraft Game For 2.5 Billion

Microsoft targets Gen Z

Microsoft has acquired Mojang the maker of Minecraft for $2.5bn [see AFP article below]. Minecraft is a game with very simplistic graphic and game play but it has managed to garner a player base numbering in the millions spread across
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Digital Natives @ Play – where online and offline merge

I was recently doing some end of winter gardening. My Digital Native children aged 11 and 7 ½ were outside helping. They were soon bored and began to play instead. Soon the game was a good old-fashioned Army game of
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Blackberry: Time of death…?

John Chen, the CEO brought in to arrest Blackberry slide into oblivion believes that Blackberry has turned the corner and can be saved. In an article by Nic Fildes in THE TIMES Business (6 August) Chen was quoted as telling

I have seen the future – and it only costs $35

A few weeks ago I was doing a workshop with a telecoms company. We were looking at some of their thoughts around global expansion, especially into developing markets and across Africa. Then they showed me something that is going to

Solar Roadways – disruptive digitisation coming to a street near you?

Standing on a train platform south west of London a few years ago, I felt the whoosh of another fast train rushing past. In the distance I could just see the large arms of a slow-turning wind turbine. I’m not