Posts Tagged ‘barrie bramley’

TomorrowToday SA – why we M&A’d our blog?

Posted on: December 13th, 2010 by admin-kablooey No Comments

Some readers may have noticed, that on 2 December 2010, TomorrowToday’s Blog housed at connectioneconomy.com was ‘Merged and Acquired’ by theĀ tomorrowtoday.co.za domain? From a user perspective nothing has changed outside of look, feel and url. The content is still generated by the same people, with the same focus, aimed at the same audience – you (and a fair number of other people slightly different from you)

For those that are interested, this was our thinking….

  • The history of the the TomorrowToday blog dates back to a time when we didn’t have the knowhow, the resources or the money to integrate our website and our blog into one space. Of course that seemed like the smartest thing to do at the time. Unable to do the smartest thing, we did the next best thing, which in fact was the only thing we knew how to do and afford. So two different sites (URL’s) were born. If you wanted to know about TomorrowToday you went to one place, if you wanted to read blog posts you went to another.
  • As many of you know, especially with regards to the internet, things get a life of their own. Our blog swamped our web site in terms of visits and we ended up spending more and more time on the blog and less and less time on the website. From a business perspective this is not the smartest thing to do. Blogs attract people who like your content primarily and then decide on your business. Websites attract people who are interested in your business, and need to decide around your content. I’m not suggesting one is more important that the other, just that they both play a key but different role. They both need focus and time.
  • During this time period, we opened an office in the UK. This required another domain (needed to build a context specific website – think local, act global and all that). But it didn’t stop there. After a few years, the UK team decided they needed a context specific blog to focus on UK and European specific posts and interests. Another domain.
  • Add to those 4 domains, one last domain that goes right back to our begining, and you’re able to find TomorrowToday through 5 different domains. Many of them housing different information, and none of them giving a comprehensive collated image of who we are.
  • If I’ve still got your attention, then I’m fairly certain I’ve made the case for why we’ve pulled it all under one domain? On every level it’s a no-brainer.
  • Here’s another interesting business lesson. The energy and impetus to make this change didn’t come from anyone inside of TomorrowToday. It came from a brand new person to the business. It took an ‘outsider’ to come in and ask the necessary questions and to shake up the spaces that needed shaking. He had nothing invested, no baggage, and nothing to lose. He encountered resistance and all the case study items you’d expect to find in any change process.

So a quick URL update then:

P.S. All old links from posts on the connectioneconomy.com domain will automatically forward you to the correct and corresponding page on the tomorrowtoday.co.za domain

If you have any questions please let me have them – Barrie

TomorrowToday Breakfast presentation – 6 May 2010, JHB

Posted on: March 25th, 2010 by Jude Foulston 4 Comments


You are invited to an informal business breakfast on the 6th May, in Woodmead Johannesburg. Join the TomorrowToday team as they share their latest research, which uncovers the 5 key drivers of disruptive change found in almost every industry today. Organisations and Leaders who understand the implications of each of these trends, will gain significant competitive advantage as they anticipate the changes and thrive in an ever changing world.

PRESENTATION LINE UP

Keith Coats -a futurist and recognised expert on leadership development. Strategic Leadership is a critical component for any successful business. In order to lead effectively, we need to rethink leadership and strategy at every level. To do this Keith asks the question: What is leadership in this new world of work and how do you learn it? Keith has formally taught, written and consulted on the topic in settings such as the USA, China, Japan, Sweden, Vietnam, UK, Thailand, Russia, Brazil and Africa, He will offer some recent thoughts and insights on this vital question gleaning from his vast international experience.

Barrie Bramley has a passion for understanding and developing talent, while also leading our team as the social software activist, assisting organisations to understand and work with this phenomenon. Barrie will share his latest insights on the remarkable new world of social media and communications technologies, as well as institutional changes in the world of work ‘ how the ‘rules of the game’ are changing.

Dr Graeme Codrington, now based in London, England, will be joining the breakfast session live and in person. Graeme’s international work, based in the financial and cultural heart of Europe and travelling to 15 countries every year, gives him a valuable perspective on the new world of work. Graeme has a passion for understanding how the changing world impacts on people and how they live, work, relate, interact and thrive. Graeme will talk about demographics, the environment, business sustainability and shifts in social values.

Collin Smith is an associate of TomorrowToday South Africa, with expertise in BEE, business development and generational interactions. His current key focus is ‘Generation Y’, the new generation of young people currently entering the world of work.

TomorrowTraining – Being experts in societal change, generational clashes, people adaptability and communication. TomorrowTraining can offer you and your colleagues a wealth of information, skills transformation and applications tailor-made to suit your line of work in the context of the new world of work. Essentially we can provide your workforce with skills that will enable them to do things differently in order to increase productivity. TomorrowTraining will give a brief overview of their course portfolio, and be available to interact with you at the breakfast.

Date: Thursday 6th May 2010
Time: 08H00 for 08H30 – 11H00
Venue: Pembi Woodmead Conference Centre
Building 21C, The Woodlands, Western Service Road, Woodmead, Sandton
Cost: R550 per person

To secure your place at this exclusive event:
Send your RSVP to Vicky , Jude or Laura by 30th April 2010
Deposit your R550 into the bank account listed below: using your company/name as reference

TomorrowToday.biz
Standard Bank Edenvale
Branch Code ( 01-63-42-00) Current account 220 105 065